The Calligrapher's Business Handbook: Pricing & Policies for Lettering Artists
(eBook)

Grouping Information

Book Cover Information

Hoopla Extract Information

stdClass Object
(
    [year] => 2017
    [artist] => Molly Suber Thorpe
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/csp_9780692879283_270.jpeg
    [titleId] => 14421298
    [isbn] => 9780692879283
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => The Calligrapher's Business Handbook
    [demo] => 
    [segments] => Array
        (
        )

    [pages] => 72
    [children] => 
    [artists] => Array
        (
            [0] => stdClass Object
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                    [name] => Molly Suber Thorpe
                    [artistFormal] => Thorpe, Molly Suber
                    [relationship] => AUTHOR
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    [genres] => Array
        (
            [0] => Art
            [1] => Business Aspects
            [2] => Calligraphy
            [3] => Techniques
        )

    [price] => 0.99
    [id] => 14421298
    [edited] => 
    [kind] => EBOOK
    [active] => 1
    [upc] => 
    [synopsis] => The Calligrapher's Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you're starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions.
Molly has packed these pages with advice you won't find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists:

• How professional calligraphers charge for their services
• Whether to charge flat rates or hourly rates
• When-and how-to offer discounts or freebies
• How to charge for commercial work, such as logo designs
• How to get the most bang for your advertising budget
• What goes into a fair project contract
• How to navigate copyright licensing and know your rights!
    [url] => https://www.hoopladigital.com/title/14421298
    [pa] => 
    [subtitle] => Pricing & Policies for Lettering Artists
    [publisher] => Levine Greenberg Literary Agency, Inc.
    [purchaseModel] => INSTANT
)