Summary of Rob Biesenbach's Unleash the Power of Storytelling
(eBook)

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Published
IRB, 2022.
Status
Available Online

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Format
eBook
Language
English
ISBN
9798822516717

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Grouped Work ID1f749f6c-5e43-8d06-ebe4-e530eec831ed-eng
Full titlesummary of rob biesenbachs unleash the power of storytelling
Authormedia irb
Grouping Categorybook
Last Update2023-10-12 18:02:17PM
Last Indexed2024-03-27 02:25:09AM

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Image Sourcehoopla
First LoadedJul 17, 2022
Last UsedFeb 16, 2024

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    [synopsis] => Please note: This is a companion version & not the original book. Book Preview:

#1 The power of stories cannot be understated. They are uniquely powerful, and they can be used to connect with others and make a difference.

#2 We are constantly surrounded by stories. When someone says they're going to tell us a story, we expect it to follow a familiar pattern: setup, climax, and resolution. When it doesn't, we are left dissatisfied.

#3 The brain finds little distinction between stories and experiences, and this is what makes stories so powerful. They sweep us up and involve us in multiple important ways.

#4 The candy company I worked with wanted to demonstrate their commitment to quality, so they created a video crew and went looking for stories. They met Estela, a factory worker who inspects packages of gum before they leave the plant.
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