Buy ology truth and lies about why we buy and the new science of desire.
(Book on CD)

Book Cover
Average Rating
Author
Lindström, Martin, 1970-
Contributors
Leslie, Don.
Published
[S.l.] : Holland, Ohio :bMidwest Tape [distributor] Random House, Inc. ;, p2008.
Edition
Unabridged ed.
Physical Desc
6 CDs (7.5 hrs.) : digital ; 4 3/4 in.
Status
On Shelf
Santa Margarita Library - Adult Book on CD - Adult Audiovisual
658.834
1 available

Published Reviews

Copies

LocationCall NumberStatus
Santa Margarita Library - Adult Book on CD - Adult Audiovisual658.834On Shelf

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Subjects

LC Subjects
Audiobooks.
Consumer behavior.
Marketing -- Psychological aspects.
Neuromarketing.
Shopping -- Psychological aspects.
Other Subjects
Books on CD.

More Details

Published
[S.l.] : Holland, Ohio :bMidwest Tape [distributor] Random House, Inc. ;, p2008.
Format
Book on CD
Edition
Unabridged ed.
Language
English

Notes

General Note
Compact disc.
Participants/Performers
Read by Don Leslie.
Description
Based on a scientific study of the kinds of stimuli that arouse certain centers in our brain, Buyology reveals which kinds of marketing, advertising, branding, and packaging strategies work.
Differentiable Local note
OD/aj

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